среда, 6 ноября 2013 г.

Trends in nail industry in Europe



Read article Trends in nail industry in Europe





Тенденции нейл-индустрии в Европе


The specialists of nail industry should always be abreast of current trends and new technologies. For this there are many opportunities: specialized publications and events, forums and online communities, personal observations and look the part. One view of the trends of nail service is presented in this article.


Nail European fashion, as well as Ukrainian, can be divided into three main branches:



  • Casual fashion

  • Trends from fashion Houses – Paris, Milan…

  • Neil-couture fashion, you come up with yourself nail masters, showing the height of the skills, abilities, imagination.


Тенденции нейл-индустрии в Европе


Casual fashion


Quite often traveling, I concluded that women in Europe for a too carefully taken care of. But they have less pompous gloss, easier to look clothes and manicure. And, interestingly: the warmer the country, the темпераментнее people, manicure and brighter, and the colder land, the people calmer, manicure restrained.


Тенденции нейл-индустрии в Европе


Today, fashion natural – manicured hands with pastel gel lacquer or varnish, classical very short French, short fingernails. Also trend, harmoniously matched the color of nail Polish to different nails or the ring fingers of the same color, and the rest of the other. Young girls prefer a bright color – neon, and again in the same combinations, allocating 1-2 fingers of the hand.

Relevant and in demand on short nails lucky with the effect of sand. This is a novelty in the nail industry. Thanks to this coating, imitating the fine particles of sand, nails look velvety.


Тенденции нейл-индустрии в Европе


Trends from fashion Houses


Full variety of colors, textures and ideas. Manicure from Douglas Hannant, Christian Siriano’s, BCBG, Marc Jacobs, Anne Valerie Hash, Dolce & Gabbana, Jenny Packham, Versus, Nanette Lepore to, Proenza Schou – ler, Tommy Hilfiger, Fendi, Holly Fulton – pastel manicure with the use of milk, дынно-cream, light pink, and milky coffee and shades of the eggshell.


Manicure from Holmes & Yang for the Labels, Lauren Moffatt, Jenni Kayne, Roland Mouret, Alexis Mabille is French design in different ways.


Тенденции нейл-индустрии в Европе


Neil couture


This fashion, which dictate themselves nail masters. Wizard of Ukraine and Russia is a strong school is a «designer» trends in nail fashion, the creators of new forms of… In my opinion, can be called a strong unit of teachers abroad – and among them are many of our immigrants.


Zhanna Балауш, trainer, and developer of software copyright


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